Kansas City Business Daily

How can innovation help a wine company break free from the competitive pack and tap existing and new markets?

How can innovation help a wine company break free from the competitive pack and tap existing and new markets for growth? Please help me in this regard. I have to write a 750 words essay on this question and I have no ideas about the subject. Thanks a lot in advance for all sorts of cooperation. Best regards

Public Comments

1. Pre-packaged cuisine. Gourmet dinner packs for people on the go. Offering the compliment food and wine. Smaller personal sized (wine glass sized) or sized for two. Snack packs with bread, cheese, meat and wine. Perfect for lawn concerts and picnics. Basically, look at the market. When and where do people drink wine... What else do they shop for when they buy wine to compliment it. Make it easier for them to do what they are already doing by creating packs, cross promotional tie-ins or whatever you can to provide a convenience to the consumer when they buy your product. Take the guess work out of which wine is good with which food. Best to you!
2. Unique wine bottles Unique new wine flavors Catchy name Local grown grapes Hi Tech wine production & R&D Lab. Different.